Video is King when it comes to content ! According to research, our attention span has dramatically decreased in just 15 years. Perhaps it is our busy lives or the type of content we are used to consuming now that has caused this. With 75% of all internet traffic to be video [...]
How does being on social media make money for my business? During a recent course I was giving, we were discussing what we might share on social media as a business. A voice came from the crowd ‘But how can you make money out of sharing that?’ As somebody who helps businesses [...]
A guide to advertising on Facebook . Just over ten years ago Facebook introduced Facebook Advertising. Back in the olden days (before Facebook) when businesses wanted to promote their goods they may have gone to the local paper or even hired a billboard to get their message across. Then along came Facebook [...]
How do I sell my products on Instagram? The world seems to be in love with Instagram at the moment. With users having reached one billion worldwide it shows that it is a truly social place to hang out. Why do we love it? There is always something fantastic to see, it’s [...]
Ways to Promote a business online. On average in Ireland 60 new businesses are registered every day. All these new entrepreneurs believe they have something that the world needs. Once the product or service is ready and the paperwork is done they then have to let everybody know about it. That’s when [...]
Retail in the Mobile Age. Retail is Ireland’s largest industry and is also the largest private sector employer in Ireland today. If you are in retail, you will know that is can also be one of the most challenging industries to be involved in. However, it can also be exciting and lucrative [...]
Every Single Minute. In this busy world we live in much happens online every minute of the day. We might look at statistics on the number on Facebook users or the hours spent on YouTube. However, looking at what happens online every minute of every day is much more interesting. Video Every [...]
Building a Brand on YouTube! By the year 2020 over 80% of world internet will be video. That prediction is not surprising with over 1 billion hours of YouTube watched everyday worldwide. Ireland and YouTube In Ireland the average user spends around 40 minutes per day watching YouTube on a mobile device. [...]
Irish people love shopping online. Last year Irish consumers spent over €5 billion shopping online according to a recent report from The Consumer Market Monitor. However, 60% of that money was spent with retailers based outside of Ireland. Retail sales in general were up by 7% totalling €40 billion in 2017 which [...]
As a business one of your key priorities will be to ensure you have a website to showcase your products or services. While you might have all the key information contained within the website, how easy is it for users to actually USE it?
