Top Tips for Twitter! Twitter has been around for some time and is still a significant way to network and engage with customers. It is a networking platform, and it is also a news sharing platform which makes it quite attractive to all its many users. With many new features added in [...]
4 Top Tips for Instagram! Instagram is a fantastic place to build brand awareness for your business. With most users spending up to an hour on it every day and more people joining each day, this social media channel may be the opportunity you have been waiting for. Here are my top [...]
How do you develop and implement a social media strategy? As a business you will know how important it is to be active on social media to reap the opportunities that these channels present. However, to get the most rewards you will need to put a plan in place. Here is a [...]
How to generate leads using social media. Your marketing activities should result in leads for your sales team. So how do you use social media to generate leads for your brand? Generating Leads Online marketing is used to build brand awareness to increase demand for a product. Consistent sharing of content across [...]
Using the Right Image on Social Media . A picture tells a thousand words, how many times have you heard this? It is a common expression and is so true when it comes to telling the story of your brand. Share Compelling Visuals Most of us are visual learners and we are [...]
Pinterest for Business. There is a certain trend emerging – a return to the ‘old fashioned’ hobbies of a previous generation. A yearning to get back to nature and a simpler life. While there is no decrease in the use of social media and screen activities, we are now a nation of [...]
Online Training – The New Normal! As a trainer, I get huge satisfaction from passing on my knowledge to business people so they can learn how improve their online presence. I am so used to standing in a room among groups of people eager to learn about social media and all things [...]
How Often Should I Post on Social Media? A business without a social media presence may as well not exist. We live on our smartphones and they are our daily source of information and entertainment. A business can tap into this activity by promoting themselves on a wide range of platforms. But [...]
Does Social Media Affect SEO? Ever wondered if your Social Media activity affects SEO? Google has said that it does not take social media shares into account when ranking websites. However, social media does have an important effect on helping to improve the SEO performance of your website. Activity to a Website [...]
What is a hashtag? ‘I don’t even know what a hashtag is.’ This is something I hear regularly and it’s usually part of a conversation about how somebody is trying to promote their business on social media but does not know where to start. Hashtags seem like an alien concept when you [...]
